As APIs continue to grow in number and maturity, companies are looking at how to generate more value and revenue out of them. This usually leads them to move beyond internal teams of application developers, who work with an API
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A propos de l'auteur
William McKinney is the Senior Director, Platform Marketing.
William is an experienced marketing executive responsible for creating data-driven marketing programs and positioning Axway's Amplify Platform in an intensely competitive environment. In this role, he helps enterprises clarify their API challenges, bridge the gap between IT and business, and design innovative digital experiences – for their own teams as well as their customers.
Specializing in B2B solutions to Fortune 1000 companies, William’s previous experience includes delivering results for IBM, HP, and JD Edwards. He enjoys simplifying the complex in a way that helps leaders turn ideas into action with measurable results.
William loves the outdoors and enjoys hiking, biking, and camping. A graduate of Baylor University, he lives in Littleton, Colorado.
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